Essie


Rebrand a legendary, worldwide brand by giving it a fresh new personality.
Art direction across multi-campaign concepts, leading photo and video production to deliver launch-ready assets for web, email, and social.
Nail Artist: Rita Remark @ Bryan Bantry
Agency: Accenture
Specialties: art direction
Brand: Essie
Collections: Worlds on the Street, Wrapped in Luxury, U Wish, Fashion Freedom


Word on the Street
Word on the street is it’s time to send a message. living by the mantra “express, don’t repress,” choose to spray it to say it. as an unapologetic icon fueled by creativity that can’t be tamed, using the world as a canvas.




Wrapped in Luxury
Evening of glitz and glamour the holiday season




U Wish
Inspired by the best breakup you’ve ever had, the limited edition valentine’s day collection is all about an empowering self-romance. with each shade, experience a radical self-love rush that will empower people to flirt with freedom.



Fashion Freedom
Inspired by the craft and eccentricity of bohemian fashion and textiles, this collection evokes an uplifted sense of comfort, freedom and eclectic expression




Campaign Landing Pages


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